Pandemia, consumo audiovisual y tendencias de futuro en comunicación.

Edorta Arana Arrieta; Libe Mimenza Castillo; Beatriz Narbaiza Amillategi

doi:10.35669/rcys.2020.10(2).149-183

Authors

Edorta Arana Arrieta University of the Basque Country/Euskal Herriko Unibertsitatea
Libe Mimenza Castillo University of the Basque Country/Euskal Herriko Unibertsitatea
Beatriz Narbaiza Amillategi University of the Basque Country/Euskal Herriko Unibertsitatea

DOI:

https://doi.org/10.35669/rcys.2020.10(2).149-183

Keywords:

Pandemic, audiovisual media, online media, information, media consumption, university students, social media

Abstract

This article delves into the most important changes that have taken place in the field of communication in the context of the pandemic caused by COVID-19. Aspects such as the increase in media consumption, especially in digital and online media, the importance of current affairs in this crisis and the growth of fiction and entertainment content are some of the issues mentioned in it. A large number of sources offering very up-to-date data are used and, in addition, we have included the results of our own research based on a panel of university students. In the first part, and from a global perspective, we offer references of different countries of all over the world to, later, locate the theme within the Spanish boundaries. In the section including the data from the panel of Basque university students, the article describes the aforementioned young people’s media consumption and attitudes about both legacy and online media. In the final section of the article, we comprise some reflections on the current moment and future trends in the changing world of communication. Among the conclusions, two should be highlighted: to place the current crisis at a time of change and expansion in the various communication practices and to assign to the youngest innovative positions in the how, what and where consume media, specially, online media.

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Author Biographies

Edorta Arana Arrieta, University of the Basque Country/Euskal Herriko Unibertsitatea

Degree in Journalism (1982) and PhD in Audiovisual Communication (1995). He was a journalist at ETB. Since 1988 he has been a professor and researcher at the UPV/EHU.

He teaches courses on radio, television and Internet programming and its supply, content and audience evaluation. He has published several books and articles on programming. His research has been directed to the study of the influence of media on identity and language; digital media and their audiences; the analysis and realization of transmedia productions and, now, in the measurement and analysis of audience through user panels. He is a member of the NOR research group and works on several research projects of MINECO and the UPV/EHU.

Libe Mimenza Castillo, University of the Basque Country/Euskal Herriko Unibertsitatea

Degree in Audiovisual Communication and double Master's Degree in Multimedia Communication and Social Communication from the UPV/EHU. She is currently preparing her doctoral thesis on the evolution and development of the press in Basque in different digital media. She is a member of the NOR research group and has participated in several research projects on new technologies, social networks and transmedia production. She has published a significant number of articles and book chapters and has participated in international conferences. She is currently contracted as a researcher at the UPV/EHU and is responsible for the Basque Media Observatory (Behategia). She is also the editor of the Yearbook of communication in Basque published by the Observatory.

Beatriz Narbaiza Amillategi, University of the Basque Country/Euskal Herriko Unibertsitatea

Degree in Journalism (1991) and PhD in Audiovisual Communication (2016). She has been a lecturer and researcher at the UPV/EHU since 1996. She previously worked as a television editor and producer at Goiena TB and ETB. She teaches subjects related to audiovisual production. She is in charge of the Master in Multimedia Communication at the UPV/EHU. She is part of the NOR research group and participates in two research projects on audiovisual consumption and use of information and communication technologies, through the user panel (UPV/EHU) and convergence between social movements in the Basque Country (MINECO). Previously, he has participated in research projects on transmedia production and narrative ("Korrika", "Emusik" and "Tirabirak"). He has published numerous articles and participated in international conferences.

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