Covid in Spain: analysis of the 2020 Mobile Congress in the newspapers ‘Expansión’ and ‘Cinco Días’
DOI:
https://doi.org/10.35669/rcys.2022.12.e289Keywords:
Coronavirus, mobile, world, congresso, media, technologyAbstract
COVID-19, popularly known as coronavirus, has been one of the most relevant media phenomena since early 2020. One of the most notorious effects of its rapid expansion in Spain was the cancellation of the Mobile World Congress (MWC). This is a global forum that annually brings together the world's leading technology companies and is defined, in terms of business agenda, as one of the main annual events in the sector. According to the estimates made by the organizing company, GSMA, the forecast of attendees for the event, prior to the known outcomes, was more than 100.000 people, counting both attendees from the participating companies and the general public. Despite this, on February 12th and referring to the successive cancellations of the sponsoring companies and participants for reasons of public health, the MWC organization decided to cancel the event. In this article 125 news items from the two main economic newspapers in Spain are analyzed and the impact of the Congress, object of this study, is verified through a methodology based on content analysis. In the period studied, it is concluded that the news about the World Mobile Congress were not as relevant for these media as the effects of Covid-19 were.
Downloads
References
Andréu, J. (2001). Las técnicas de Análisis de Contenido: Una revisión actualizada. Fundación Centro Estudios Andaluces, 10(2), 1-34. https://www.centrodeestudiosandaluces.es/publicaciones/tecnicas-de-analisis-de-contenido-una-revision-actualizada.
AIMC (2020) Marco General de los Medios en España 2020. https://www.aimc.es/a1mc-c0nt3nt/uploads/2020/01/marco2020.pdf.
BBC (2020) Coronavirus: Amazon, Sony y otras tecnológicas se retiran del Mobile World Congress por el riesgo que representa el virus. https://www.bbc.com/mundo/noticias-51447009.
Canel, M. J., Benavides, J., Del Río, P. y Echart, N. (2002). El análisis de contenido en los medios de comunicación. En Crespo, I. (Ed.), Las campañas electorales y sus efectos en la decisión de voto. Tirant Lo Blanch, Valencia, pp 103-128.
Cinco Días (2020) Toyota, Airbus y Foxconn fábricas en China; Burberry y Canada Goose alertan sobre beneficios. https://cincodias.elpais.com/cincodias/2020/02/07/companias/1581058112_518700.html
Cinco Días (2020) El virus de Wuhan causa pérdidas de hasta el 8% en los fondos de Bolsa española. https://cincodias.elpais.com/cincodias/2020/02/04/fondos_y_planes/1580845008_651202.html
Expansión (2020) El Ibex disipa las alertas del coronavirus en su asalto a máximos y otras noticias a esta hora. https://www.expansion.com/sociedad/2020/02/12/5e43b3b4e5fdeabc348b4655.html
Expansión (2020) El coronavirus amenaza a la industria tecnológica mundial. https://www.expansion.com/economia-digital/companias/2020/02/06/5e3b03ea468aebfa298b457f.html
Krippendorff, K. (1980) Content análisis: an introduction to its methodology, Sage, Beverly Hills, California.
Prisa Brand Solutions. https://www.prisabs.com/es/info/cinco-dias
Tinto, J. A. (2013). El análisis de contenido como herramienta de utilidad para la realización de una investigación descriptiva. Un ejemplo de aplicación práctica utilizado para conocer las investigaciones realizadas sobre la imagen de marca de España y el efecto país de origen. Provincia, 29, 135-173.
Unidad Editorial. http://www.unidadeditorial.com/publicidad/Prensa/expansion edicionnacional.html
WHO (2020). Expertos y entidades de financiación de todo el mundo establecen prioridades para la investigación de la COVID-19. https://www.who.int/es/news-room/detail/12-02-2020-world-experts-and-funders-set-priorities-for-covid-19-research
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2021 Revista de Comunicación y Salud
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
Disclaimer: As of 2023, RCyS is licensed under the Creative Commons Attribution-NonCommercial 4.0 International License (CC BY-NC 4.0).
Articles from 2011 to 2022 are under a Creative Commons CC BY 4.0 License that allows copying and redistributing the material in any medium or format, remixing, transforming and building upon the material for any purpose, including commercial.
We also inform that RCyS is adhered to the Declaration of Berlin.
